Connect repeat-renter rewards and promotion rules with booking
Manage supported points, rewards, redemption tracking, promo eligibility, expiration rules, and selected rental-pricing settings inside RentWorks Plus.
Keep loyalty activity close to the customer and reservation
RentWorks Plus can support points accrual, rewards, and redemption tracking within the customer and booking context. Staff can review supported loyalty activity beside the renter record rather than maintaining a separate manual list.
The exact earning, redemption, expiration, and package rules depend on the configured setup. The program should give staff a clear answer about eligibility and keep the customer-facing terms consistent with the rule used in the reservation.
Apply promotion rules at the booking stage
Promo settings can support eligibility and expiration rules for a configured offer. Keeping the rule with reservation and rate context helps staff understand why an offer applies or why it does not.

A promotion still needs a defined date range, eligible customer or rental condition, discount treatment, and exception path. RentWorks Plus applies the configured rule; management sets the commercial policy and approves any exception.
Connect selected pricing settings with rental administration
Loyalty and Marketing settings can include supported seasonal rules, fuel surcharges, partner-rate settings, and rental-category settings. These controls affect rental pricing and booking administration rather than running a separate marketing system.
Current release and package scope can differ for specific settings. The proposal should state which reward, promotion, and rate controls are included for the operation.
Keep program terms understandable for staff and renters
A loyalty or promotion rule works when the renter can understand how it applies and staff can explain the same rule at reservation, pickup, and return. Clear terms reduce the chance that a reward or offer becomes a counter dispute.
Use the customer record, reservation context, and configured rule to support the conversation. Staff should retain a path for questions, corrections, and authorized exceptions.

Use the feature for rental programs, not email automation
Loyalty and Marketing in RentWorks Plus manages supported reward, promotion, and rental-pricing settings. It does not provide email campaigns, audience segmentation, attribution, personalized messaging, or an external CRM connection.
If those functions are part of the broader marketing plan, treat them as separate systems with their own consent, data, integration, and measurement requirements.
Measure the program with defined business rules
Program reporting should use agreed definitions for points issued, rewards used, promo redemptions, eligible rentals, and expired value. Those definitions help management compare periods without treating sample interface numbers as customer results.
RentWorks Plus can keep supported loyalty and promotion activity with the rental context. Management chooses the measure, review period, and decision rule for changing the program.
How it flows
Three moments that make this real inside a working rental day.
Input
Keep loyalty activity close to the customer and reservation
Working state
Connect selected pricing settings with rental administration
Outcome
Measure the program with defined business rules
Answers before your demo
Common questions from operators evaluating this capability.
What can Loyalty and Marketing support?
The supported scope includes supported points, rewards, redemption tracking, promo eligibility, expiration rules, and selected rental-pricing settings. Exact release and package scope can vary.
How do promo codes relate to a reservation?
A configured promo rule can use eligibility and expiration conditions in the reservation context. Staff can review the applied rule with the rate inputs and selected options.
Is this a marketing-automation platform?
No. It manages supported loyalty, promotion, and rental-pricing settings inside RentWorks Plus. Email campaigns, audience segmentation, attribution, and external CRM connections are separate functions.
Are loyalty tiers and reward catalogs included?
Specific tiers, milestones, catalogs, exclusions, and usage limits depend on the current release and package. The scoped proposal identifies the loyalty and promotion controls included for your operation.
Review a reward and promotion rule in booking context
Bring a repeat-renter program or offer your team uses and see how supported eligibility, expiration, reservation, and customer records fit together.